Thursday, November 4, 2010

Harper's Bazaar 1944 - Why Are American Women The World's Best Dressed?

Again with the underwear, but this is pretty great!


"LARGELY because they wear the world's best underfashions. No matter how masterfully designed a suit or dress may be, it becomes ill-fitting over a poor foundation. Make the most of -your wardrobe by weaeing a Tailored-to-Fit foundation by Formfit. True, not as easily obtainable today, but none the less, as important as ever. At all the better stores."

2 comments:

  1. I'm intrigued by the 'true, not as easily obtainable today...'. Is the date the clue, because it was during the war?

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  2. Some war time magazines mention shortages every page, this 1944 edition only has it noted in a few ads. I wonder if Harper's Bazaar wasn't aiming at being an escape from unpleasant things?

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