Friday, March 7, 2014

Be First With Fredricks!

This fabulous Fredrick's ad from 1966 came on the back of the TV Prevues insert in the Seattle PI Newspaper. This might have come to my house. And I clearly remember studying these ads closely. I KNEW they were for bad women, certainly nobody I knew wore these sorts of things.  I didn't really know (at age 10) what a 'bad woman' was. But I did feel like I was missing out on something important. Would I ever look like that? Could I ever wear that play suit? 
Turns out I still don't have the answer to that question. 


  1. I want ALL of those wigs AND the playsuit. If I had a time machine I'd use it exclusively to place catalog orders in the past.

  2. I actually had the long straight haired wig! I was a "curly top" in the land of ultra straight hair-yes, I even ironed my hair in the dorm!
    Thanks for the great reminder of how we all worked so hard trying to be 'cool" !!