Are You Neglecting Your Most Important Feature?

"Are You Neglecting Your Most Important Feature?" "It's so easy to give your eyes their full share of beauty-magic - with MAYBELLINE!"
"Then behold the difference! Your eyes are so much lovelier!"

Glamour Magazine 1944 - Merle Oberon for Maybelline

The final image on the back cover is the lovely Merle Oberon. Actually before 1944 when this picture was published she had been in a car accident that scared her face and "Oberon suffered even further damage to her complexion in 1940 from a combination of cosmetic poisoning and an allergic reaction to sulfa drugs. Alexander Korda sent her to a skin specialist in New York City, where she underwent several dermabrasion procedures. The results, however, were only partially successful; without makeup, one could see noticeable pitting and indentation of her skin."[see link above] Yet with the help of Maybelline she looks flawless here.

What a Difference Maybelline does Make! - Hollywood Magazine , 1937

"You would be amazed at the added loveliness that could be so easily yours with Maybelline Eye Beauty Aids!"

"Do you carefully powder and rouge, and then allow pale, scanty lashes and scraggly brows to mar what should be your most expressive feature - your eyes? You would be amazed at the added loveliness that could be so easily yours with Maybelline Eye Beauty Aids!

Simply darken your lashes into long, curling, luxuriant fringe with the famous Maybelline Mascara-in either the economical Solid-form or the popular Cream-form-see how your eyes appear instantly larger and more expressive. Absolutely harmless, non-smarting, and tear-proof. Keeps your lashes soft and silky and tends to make them curl. At any cosmetic counter --only 75¢.

Now a bit of Maybelline Eve Shadow blended softly on your eyelids, and notice how your eyes Immediately take on brilliance and color, adding depth and beauty to your expression!

Form graceful, expressive eyebrows with the smooth-marking, easy to-use Maybelline Eyebrow Pencil. A perfect pencil that you will adore.

Every time you squint or blink your eyes the tender skin around your eyes is creased, encouraging wrinkles. Help to avoid these crow's feet, wrinkles and laugh lines - keep this sensitive skin soft and youthfulby simply smoothing on Maybelline Eye Cream each night.

The name Maybelline is your absolute assurance of purity and effectiveness. These famous products in purse sizes are now within the reach of every girl and woman-at all 10¢ stores. Try them today and see what an amazing difference Maybelline Eye Beauty Aids can make in your appearance."